Summary

• This report finds that Product Hunt users who promote productivity apps and those who promote games on the platform are the least likely to be the same people, out of any pair of categories. It argues that this schism reflects two fundamentally irreconcilable value systems — while the paradigm of the gamer is able to maintain a clear focus on ends as ends and means as means, the productivity-app infatuated nihilist confuses the two and ironically ends up producing very little. The two personas create substantially different organizations, with the gamer creating more robust companies, and the nihilist creating companies that rely on easy monetary conditions.

Datasets

• 76,822 Product Hunt products
• 397,067 Product Hunt user profiles
• 222,577 Product Hunt user Twitter accounts